Festinger and Carlsmith found that subjects paid 20. The classical interpretation is
- A
Cognitive dissonance does not affect attitudes
- B
Subjects forgot the task during the interview
- Ccheck_circle
$1 was insufficient external justification, so subjects reduced dissonance by changing their attitude
- D
Money is a stronger motivator than belief
Explanation
With $1, the lie can't be explained by money, creating dissonance between behavior and belief. Subjects resolved by deciding the task was actually fun.